object of connoisseurship...

it's here! Diet Coke Plus can now be found on the shelves of a store near you

"...You might need to, if you're a Diet Coke fanatic like Victoria Beckham, the former Posh Spice, who drinks almost nothing else and claims to hate the taste of water. Diet Coke is the one addiction that public figures willingly own up to. It's the only beverage in the back of producer Harvey Weinstein's limo, and makes up one half the diet of Florida State football coach Bobby Bowden. The other half consists of peanuts. A 12-ounce can of Diet Coke, which may contain from a third to half the amount of caffeine in eight ounces of coffee, is the breakfast drink of choice for many college students. "I like that fake sugar taste," says Stanford sophomore Margot Markman, who usually has the first of four daily 16-ounce cups from her sorority's fountain at 8:15. It is one of the few things you can buy at a gas station that's also an object of connoisseurship. Kristen Scaletta, a senior at Northwestern University in Evanston, Ill., who recently cut back from about a gallon of Diet Coke a day to three quarts, drinks it only from cans, preferably at room temperature-a taste she formed as a child when she had to sneak it past her parents to drink in her bedroom. Other people insist on the flavor of Diet Coke from liter bottles, or McDonald's."

*just in case you were curious, or wanting to bring me one, i take my diet coke from a fountain, with a 1/4 cup of crushed ice. styrofoam cups are preferred, but the plastic cups at QT will always work as well...

**in keeping with the journalistic standards i learned in the hallowed halls of Castellaw, the text of the article can be found here and many thanks to the Prune for forwarding it along